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An iPod Case Gives Your Music Player A Lot More Personality, Protection

Your iPod Touch Case is more than just a case, it’s a statement by you, about you.

When you select a case, you’re choosing the colors, design and pattern that you like best of all, and that lets others know what’s important to you. Others may not pick up on it right away, but when they start to notice the uniqueness of the case you’ve chosen, they will be markedly impressed with your originality and your good taste.

Although iPod cases are not necessarily something that you hand-crafted yourself, they are a strong reflection of your taste in color, and perhaps the way that you were feeling the day that you bought your case. Undoubtedly, you feel quite strongly about the music you keep on your iPod. So it makes sense that you’d feel just as strongly about the case that you choose for that iPod and all of that special music inside.

You could even change the case when there are times that another color or pattern would better express the way you’re feeling on that day. Perhaps it’s a good idea to bring along a few different cases when you’re out so that you can change your iPod’s look when the mood strikes.

Maybe you have different cases for different kinds of music that you like. You switch from one kind of music that you like to another one, and wham, you also change the iPod’s cover to one whose colors go much better with the kinds of songs you’re now listening to.

In addition to making your iPod look and feel great, cases also protect your iPod from damage. Just imagine that you dropped your iPod on the sidewalk. If you didn’t have it in a good, resilient case your iPod might get damaged from the blow. But a case can go a long way toward protecting your music player from the damage it can receive from a sharp blow.

Music players are generally fairly tough, but any electronic device, when dropped on a sidewalk, could suffer damage from the impact. So it’s a good idea that you not only choose your case based upon your favorite colors, but also for its protective properties, too. That could help you prevent damage occurring to the electronics inside.

Some cases are hard-shell, while others are rubberized material that can also offer a good amount of shock protection to the iPod. If you can protect your iPod from shock and trauma from hitting the concrete, you’ll probably increase your iPod’s lifespan.

Choose a case that will perfectly express your identity and your individuality, but remember that it’s important to find one that will protect your iPod and all of the music that you keep stored inside of it.

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(Yet Another) Rumor Surfaces About Twitter Acquisition

This time, however, it’s not Facebook or Google that’s reportedly got its eye on Twitter–it’s Apple. And the rumored deal,which could be finished as early as June 8, the date of Apple’s Worldwide Developers Conference, is said to be worth as much as $700 million, far more than previous offers, both real and fictional.

Just what would Apple do with Twitter? The most obvious result of an acquisition would be meshing of the iPhone with the numerous Twitter applications that allow mobile updates. Others have speculated that an Apple-Twitter deal would be more of a statement about Apple’s position in the Internet sphere than anything else.

But, as with almost all Twitter rumors, no sooner had this one launched than it was called false. TechCrunch’s Michael Arrington wrote, “We’ve checked with other sources who claim to know nothing about any Apple negotiations. If these discussions are happening, Twitter is keeping them very quiet indeed.”

And All Things Digital’s Kara Swisher also nixed the latest round of Twitter talk, saying,”Despite very serious interest in Twitter by every company that can afford considering such a thing, getting across that late-stage line would require major investors in the microblogging service to be involved, and they are not as yet.”

In addition, Twitter Co-Founder Biz Stone said in March that the company is committed to building a “strong, independent” brand rather than vetting offers. In this case, all signs of a Twitter acquisition seem to point to no.

But the Interweb sure does love to get all a-titter about a juicy Twitter acquisition rumor.

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Online Video Watching up 11% in March

According to ComScore’s Video Metrix service, online video viewing increased 11% between February 2009 and March 2009. U.S. Internet users watched some 14.5 billion online videos, mostly on Google Sites, which captured 40.9% of the market due to the continued strength of YouTube. The second most popular video property was Fox Interactive Media with 3.0% market share.Hulu made a big leap into the top three, capturing 2.6% market share, followed by Yahoo! Sites with 2.3% market share.

ComScore also reports that in March, U.S. Internet users watched an average of 97 videos per person.By comScore’s estimates, that adds up to five-and-a-half hours spent watching videos per person per month. That’s a lot of videos and a lot of time spent watching them. As videos become more popular, it’ll be interesting to see the inveitable productivity statistics that accompany increased watching. I, for one, know that I’d be more productive if YouTube wasn’t an option…

How Popular Is Social Media–Really?

How popular is social media? Perhaps less popular than we think, according to Harris Interactive, who reports that 51% of Americans do not have Twitter, MySpace, or Facebook accounts. (Gasp!) And just five percent of Americans use Twitter, Harris says, despite the ultra-mega-huge gains in traffic that the site has been posting every month. Of course, now that Oprah has started tweeting, that could very well change…

Of the 48% of Americans who are social network users, Harris found that Facebook and MySpace accounts are more popular with the 18-to-34 crowd than the 55+ crowd (no surprise), while people with college education/college degrees tend to engage in social networking more than people with high school education/degrees.  Hmmm, interesting. Wonder what the implications of that might be…

Other findings include that women tend to engage in social networking more than men and that Twitter has broader appeal across a larger age range than social networks, although social networks continue to be more popular–for now–than Twitter.

So even though it might feel like everyone you know is jumping on the Interweb for networking and microblogging purposes, there are probably less people tweeting and Facebooking than it seems.